ActorThanks to everyone who participated in the recent survey—let’s dive right into the results!
What would you say is your biggest challenge currently with using video?
Top answer: Developing an easy and natural rapport/energy on camera
My take: Not surprised at the findings here. After all, it’s not natural to talk to a camera.
The key is to tap into the part of you that really loves talking about whatever you’re sharing, and then have that conversation with a friend (ie, the camera).
It may feel weird at first, but as you practice doing this, it’ll get less weird. Focus on being with a friend, and the energy/rapport will take care of itself!
There wasn’t a huge gap between the rest of the answers, which means that most people are probably dealing with the same handful of items. The good news is that there are solutions for all of this!
How would you most want to get support with that item above? What do you think would be most effective for you?
(more than one answer possible)
Top answers (tied): 1) Full online course and 2) Webinars
My take: I’ve created such a course! I’ll also be looking into offering webinars in the coming months. What kinds of topics? We’ll find out below…
What videos do you still need to create (or want to re-do)?
Top answer: About
Close second: Welcome
My take: I didn’t expect that the About video would be the #1 video for people to create (figured it would be Opt-in); however, I’ll definitely work on putting together some materials to help you create both your About and Welcome videos.
Which of the following topics are most important to you right now?
Top answer: Creating & launching products
(Everything else was very close)
My take: This was helpful to hear where you are (generally) in your business. While it may not lead to direct content from me, this definitely gives me more insights into your frame of mind, and what’s key for you.
Which kinds of videos are most helpful to you?
Top answer: How-to’s (how to actually do something/screencast)
My take: For me, the sharing advice is much easier to put out there, but I can see that how to actually do something is much more valuable to you. I don’t want to get too bogged down in tech walk-throughs (more on this in the next answer), but I’ll see what else I can come up with in terms of the How’s!
Perhaps stuff like…?
- how to develop a great rapport on camera
- how to improve your look and how you sound (how to not worry about this stuff)
- how to create a great about and welcome video
Am I on the right track here? What else am I missing?
What topic (or topics) would you want me to cover more of on the blog and in videos?
Top answer: Tech stuff, equipment, editing, sound
My take: I use the tech, and it’s gotten pretty easy for me (mostly because I KISS it), but it’s definitely not my passion. So, I’m happy to refer people to Caleb and Wes, who *really* are gear heads, and who have already created lots of helpful content around cameras, editing, sound, etc.
That being said, perhaps I can find some unusual tech tricks or time-savers I’ve found when it comes to keeping things simple.
Where in the world do you live?
Breakdown:
- 67%, USA
- 22%, Australia
- 11%, Norway
My take: Definitely figured the US would be leading the pack, but thrilled to be sharing this with people in other countries. Whenever I travel, I make an effort to learn at least a couple key phrases, so let me say G’Day and Hallo to my readers across the seas.
What age group do you fall into?
Breakdown:
- 50%, 45-54
- 20%, 35-44
- 20%, 55+
- 10%, 25-34
My take: Like the countries, this makes sense to me—most people 25 and younger have practically grown up with a phone/camera attached to their hands. People in my generation (25-45) have gotten very used to the idea of talking to cameras (not to say we’re all perfect).
It’s the age group slightly older than me for whom making videos quickly and easily has not been around for most of their life—and 30-40 years ago, it used to be very expensive to make videos at all. Thus, most people in this group haven’t had as much opportunity for experience or practice on camera.
The flip-side is, of course, the older age groups have the most experience and knowledge from a lifetime of living and working—so you may find it easier than your younger counterparts for what to say when you hit record!
Final words…
I hope after reading these you don’t feel alone.
I’m sure you saw in the results that others are thinking exactly like you, and I bet you were even nodding your head at a couple comments from others!
I’d love to hear your take on the findings, and any other ideas or conclusions I may have missed.
Thanks again to those who participated, and congrats to Matt I. for winning a coaching spot. Matt, if you missed my email, please get in touch!
See you on camera!
Nathan
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